In 60 days, we install a momentum system that gets your team aligned, moving fast, and delivering results.
Kill Execution Drag




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Leadership teams transformed
Sweet spot: 30-150 employees, stuck or scaling
Days to visible results
Successful projects delivered

Teads
"Michel brought a valuable external perspective that helped us clarify our opportunities and evaluate different go-to-market paths. He challenged our assumptions in a thoughtful way. Together we mapped out short-, medium-, and long-term tactics that aligned with our product vision and commercial goals. The process gave us both strategic clarity and practical next steps."
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Chemist & AI Engineer
Super relevant workshop. It changed completely the way I think about running an early stage startup. Thank you! 👍

Michel’s workshop was a game-changer for me. It completely shifted how I think about sales—not as something you do after building, but as a tool to build the right thing. The hands-on approach and AI-driven strategies made it super practical. I walked away ready to test, iterate, and take action. Highly recommend to anyone looking to level up their sales game!

NBT
"Michel's sessions were among the highlights of our Germany Market Entry Program. He brought deep expertise and practical, real-world insights that resonated with our startups. His ability to break down complex corporate dynamics and sales strategies into actionable steps was exactly what our founders needed. We highly recommend working with Michel to anyone looking to go beyond theory and into execution."

"I've known Michel for several years, and I've always admired his and Stun & Awe's ability to step in and help out a client at a moment's notice. Whether it's an hour-long brainstorming session with a founder or CEO, a structured workshop, or a hands-on growth project, they always provide top-quality outcomes. I highly recommend them!"

“I really like how intuitive the SPES model is and how it can be implemented almost instantly in a startup.”

Startup Academy Manager, Technische Universität Berlin
Stun and Awe hosted a workshop on AI-powered sales and marketing; one of the best we’ve had in our Science & Startups Program. Super engaging, full of real, actionable strategies, useful tools and no fluff, just practical insights founders could start using right away. A few participants even said it was the best workshop they’ve ever attended! If you’re looking for a high-impact session on using AI to accelerate sales and growth, I highly recommend working with Michel and Stun and Awe's team!

Investor and MD, Mobexo GmbH
Right from the start, Michel had this amazing way of making complex things feel simple and manageable. He helped us see exactly what opportunities and risks lay ahead, gave us concrete tools and methodologies, helped us save time, money, and energy, and empowered us to make a tough call with confidence. He is highly experienced and truly cares about his clients.

Michel really knows how to help you focus and act on your top priorities. He's action-oriented and draws on a really diverse business expertise to help you challenge your assumptions on what is the most impactful thing to work on.

Co-founder | Data & AI powered products
Great workshop, with so many takeaways, which I could just plug in and optimise my process. Thank you Michel

Product Leader, CEO of Omoqo
"Michel is outstanding. He knows what it takes to move startups from zero to success. Authentic and honest, Michel goes straight to the point, leveraging a wealth of experience and expertise. Working with Michel can help you boost value creation and reduce the odds of failure."_

Michel’s experience in running a company was clear from the first minutes we spoke. Within weeks he helped me prioritize and focus on the most important work, delegate and taught me a full framework to switch from managing tasks to managing my company. Highly recommended!
Turn your business into a well-oiled machine that generates the revenue and impact that you're dreaming of. No pitch. No pressure. Just an honest conversation about where your company is losing momentum and what it would take to close that gap.