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The list of tactics you just downloaded is a great starting point to grow your audience and customer base. But it will only get you so far...
What happens when you finish testing all these tactics? How will you measure which one is right for you? Which metric will you monitor to conclude if the tactic is successful?
Don't despair! The secret to going to chaos to structured growth and getting the most out of these tactics is to learn to master the right process.
Some of the world greatest companies have followed a 4-step growth process to drive traffic and acquire new customer day in and day out.
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In five modules for about 5-weeks you will get a structured and hand-on learning for Growth Marketing.
You get tools that we have refined, adapted, and implemented in our daily growth work. You get to use them will you learn and after you graduate.
Use simple worksheets to manage all your growth marketing work. No need to reinvent the wheel.
Get a headstart with our curated list of 25 tactics to grow your audience and win new customers. Pick one and start testing.
Get ahead with our tested high-productivity tools that includes templates you can start using right away with your team.
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“I really like how intuitive the SPES model is and how it can be implemented almost instantly in a startup.”
“Michel’s experience in running a company was clear from the first minutes we spoke. Within weeks he helped me prioritize focus on the most important work, delegate, and taught me a full framework to switch from managing tasks to managing my company. Highly recommended!”
"Michel is a solid experienced sounding board and helps me cut through the noise. The tools helped me stay on track and measure whether I am hitting the company's strategic goals or not. It helped me get clarity."
"Exactly what founders need. Most comprehensive course out there, liked it fully! The best part is that it includes frameworks and templates. It's super useful!"
"Michel really knows how to help you focus and act on your top priorities. He's action-oriented and draws on a really diverse business expertise to help you challenge your assumptions on what is the most impactful thing to work on."
“The course helped me get a practical feel for the importance of idea validation and assumption management with concrete test examples and methodologies. It’s critical to get a good foundation by learning to master proven growth and product strategies.
Hi, I'm Michel,
I'm currently Global Managing Director at plista, a global adtech company, and Strategic Advisor at Stun and Awe, a growth marketing and product design company.
What have I done:
I've always been a teacher. I taught at a university in China and coached 1,000s of students on their career, skill development, and business ideas. I continue to advise startups on their strategies and growth plans. I truly enjoy seeing people grow and reach their goals.
I'm currently a mentor at:
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